✓ MARA·Last reviewed: July 2026·5 min read·MARN 2518872
Advertising Managers on Australia's Short-Term Skilled Occupation List can migrate via the 482 temporary visa (up to 4 years) or 186 permanent sponsorship pathway. Both require IML skills assessment and employer sponsorship.
No state-level shortage · Jobs and Skills Australia, 2025-10
Source: DHA SkillSelect, March 2026
Note: This occupation is on the Short-term Skilled
Occupation List (STSOL). The independent Subclass 189 visa is not
available. PR pathways require state nomination (190), regional
nomination (491), or employer sponsorship (482 → 186).
Before anything else, it is worth knowing where this occupation sits in the labour market. Demand drives which visa pathways are realistic and how a state is likely to view a nomination.
Jobs and Skills Australia does not record a shortage for this occupation at present. A skilled pathway remains open, but the case will rest on your individual claims rather than on the labour market doing any of the work for you.
Visa pathways for Advertising Manager
The occupation lists decide the pathway. Each list maps to a different group of visa subclasses, so the first question is always which list — or lists — this occupation appears on.
This occupation appears on the Short-term Skilled Occupation List. The short-term list supports state-nominated and employer-sponsored pathways, but not the independent skilled visa.
This occupation appears on the Core Skills Occupation List, which is the list used for the Skills in Demand visa's Core Skills stream.
Appeal against Migration Skills Assessment outcome
AUD $788
Qualification Assessment for Temporary Graduate (subclass 485) V
AUD $536
A skills assessment is not a formality. It is the step where an independent authority decides whether your qualifications and experience actually match the occupation you are claiming — and a negative outcome ends the application before it starts.
The authority sets and publishes its own fees. The pathways and charges below are taken from the authority's own fee schedule, and we check them against that source. Confirm the current figure with the authority before you apply — fees change, and the authority is the only source that can be relied on.
State and territory nomination
Each state and territory nominates on its own terms, against its own list, and revises both regularly. A nomination from one state carries no weight with another. The nominating body's own page is the only reliable source.
How to apply, step by step
Confirm the correct ANZSCO code for your occupation. Everything downstream depends on it, and an assessment obtained for the wrong code does not transfer.
Obtain a positive skills assessment from the assessing authority for that occupation.
Meet the English language requirement for the visa you are applying for.
Lodge an Expression of Interest through SkillSelect, claiming only points you can evidence.
If you are seeking state nomination, apply to the nominating body separately and on its terms.
Wait to be invited. You cannot apply for the visa until an invitation is issued.
Lodge the visa application within the period allowed by the invitation, with the evidence for every claim you made.
Practitioner Note
Before you spend anything on an assessment, check that your work history can be evidenced the way the authority asks for it. Most negative outcomes I see are not about capability; they are about references that describe a role in the applicant's words rather than in the authority's.
MARN 2518872 (AU) · immi.tv
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Do I need a skills assessment for this occupation?
Yes — and it must be for this occupation specifically. A positive assessment in a neighbouring occupation does not transfer, which is why establishing the correct ANZSCO code first is not a clerical detail.
Does meeting the minimum points score mean I will be invited?
No. The minimum allows you to lodge an Expression of Interest. Invitations are issued in rank order from the highest scores down, so the score that actually secures an invitation depends on who else is in the pool for your occupation.
Can a state nominate me for this occupation?
Only if the occupation is on that state's own list at the time you apply, and only if you meet that state's criteria. State lists are separate from the national lists and are revised often — check the nominating body's current page.
This page provides general information only and does not constitute migration advice, legal advice, or any form of professional advice. It is not tailored to your individual circumstances and must not be relied upon as the basis for any decision, action, or omission.
Migration law, visa conditions, and skilled occupation lists change frequently — occupations may be added to or removed from lists by ministerial direction, and visa conditions on your grant letter are the operative document. While we endeavour to keep content current, immi.tv makes no representation that any information is accurate, complete, or up to date at the time you read it. Always verify independently before acting.
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